Google Pixel yearly sales double to 3.9 million in 2017

Despite “Pixel vs iPhone” Google phone sales are tiny

We do expect Google to improve the Pixel in future years and actually become a decent iPhone alternative, as both Pixel series have had to deal with plenty of controversies.

Turns out, though, that while it may be vocal, that user base isn't exactly huge.

Google debuted the Pixel, the search giant's first branded phone, in October 2016, and unveiled the second generation of the device exactly one year later. Google sells Pixel phones only through Verizon and its own website, leaving out AT&T, T-Mobile, and Sprint.

Google won't say how many Pixel phones it shipped in 2017, but one analyst from the research firm IDC has a number: 3.9 million.

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That means, as a rough estimate, it would take less than a week of iPhone sales to eclipse Google's entire 2017 Pixel shipments. Based on its most recent sales figures, Apple was selling nearly 850,000 iPhones each day in the first quarter of 2018. By now, most people have already picked sides and the customer lock-in for iPhone and Samsung is strong. The search engine giant recently acquired part of HTC's smartphone business for $1.1 billion, which should help the company strengthen its hardware presence. Chinese vendors such as Huawei and OnePlus have been unable to penetrate the U.S. market primarily because they haven't yet succeeded in striking deals with the United States carriers.

With Pixel phones not available in many global countries, it's not unlikely Google is working on a longer-term strategy. Over 90 percent of phone sales are sold through carriers.

In comparison, the Galaxy S8 and S8 Plus sold 20 million devices in around four months a year ago. Jeronimo said Google doubled its Pixel sales in the a year ago. Its smartphones compete against the best the market has to offer, featuring cutting-edge hardware, vanilla Android and, unlike many of its droid-toting siblings, three years of support.

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