Amazon to show 20 live Premier League games

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Amazon said it will stream 20 Premier League matches per year for three seasons, starting in 2019, for Prime members in the U.K. It will begin with a midweek round of matches in December 2019 and a slate of matches on Boxing Day.

"Prime Video will be an excellent service on which fans can consume live Premier League football - including for the first time in the United Kingdom a full round of matches", he said.

Amazon secured rights to show English Premier League soccer matches, a deal which makes the e-commerce giant the first internet streaming service to buy live rights in Britain.

Five of seven packages were picked up by Sky Sports and BT Sport in the auction outcome made public in February 2018.

Overall, the total pot of central revenues - domestic and global broadcast rights and sponsorship deals - will be distributed on a 1.8:1 basis, meaning the champions will earn 80 per cent more than the team that finishes last from 2019-20 onward.

However, the action will only be available to their Amazon Prime UK subscribers, which is the online seller's premium service available for a fee. Sky Sports has 128 games each season.

Amazon is not the only tech company hungry for live sports.

The deal will run between 2019 and 2022 and it will come at no extra cost to Amazon Prime members who will also be able to watch a full highlights show from the Premier League every week.

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Amazon has secured exclusive rights to stream matches from the top soccer league in the United Kingdom starting next year, a major boon for the tech giant's growing live sports streaming portfolio.

Facebook made a major bid a year ago to stream cricket matches from the Indian Premier League and is streaming Major League Baseball games, while Twitter has streamed baseball and professional hockey games.

The Premier League is easing into doling out fixtures to streaming video.

Amazon and Twitter, along with Facebook (FB) and the YouTube unit of Alphabet (GOOGL), have been aggressive in trying to strike deals with sport leagues. The only problem is that most of those companies failed to take the Premier League's bait.

"When the Premier League was formed in 1992 nobody could have envisaged the scale of global growth in the competition which exists now", said Scudamore.

Memberships costs £79 a year or £7.99 a month.

"This new agreement will continue that trend with a subtle change that further incentivises on-pitch achievement and maintains the Premier League's position as the most equitable in Europe in terms of sharing central revenues".

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